• Grant Eilertson

Sales Mindset Principals | The Key Distinction

Are you doing this to be liked, or to make a difference?


Asking yourself this simple question as an entrepreneur or sales rep will drastically change your ability to powerfully serve your potential clients on enrollment calls.

All too often, due to our own personal baggage, we show up on sales calls with a "needy" energy - an attempt to supplement the lack of validation we either experienced in the past, or are experiencing in the present.


This energy is a sales DESTROYER


It's not about you...


It's about THEM!


Their needs, desires, pains, and struggles...


And when you make the decision to show up NOT to be liked, but rather to make a genuine difference in the life of the human on the other end of the phone...


Magic happens


Happy selling, my friend.


-Coach Grant

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